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Administrative Procedures Unit 6, Planning, Unit 5

ADMINISTRATIVE PROCESS THEORY

The administrative process includes interrelated activities: planning, organization, direction and control of all activities involving human relationships and time. There are some other criteria
various classical and neoclassical what are the stages of the administrative process.

THE ADMINISTRATIVE PROCESS

The various functions of the administrator, together make up the administrative process. For example, planning, organization, direction and control, considered separately, constitute the administrative functions, when taken as a whole to achieve goals, make the administrative process.


PLANNING "Planning is the first step of the process administrative whereby a problem is defined, analyzed past experiences and plans and programs clog "


ORGANIZATION" Organization is coordinating the activities of all individuals who make up a company
with order to obtain the maximum possible use of material, technical and human resources in achieving the goals that the company pursues "ADDRESS


direct operations involves the cooperation of the effort by subordinates, to obtain high levels productivity through motivation and supervision.

PERFORMANCE.
To carry out physical activities resulting from the steps of planning and organization, the manager must take steps to initiate and continue action required for members of the group running the task. Among the common measures used by the manager to put the group in action are directing, developing managers, instructing, helping members to improve their work as well as through their own creativity and compensation for this.


CONTROL Control is a process by which management makes sure whether what is happening matches what that is supposed to happen the contrary, it will be necessary to make adjustments or corrections.



POLICIES Policies are guides to guide action, they are general guidelines to observe in making decisions, a problem that repeats itself over and over again within an organization.
In this sense, policies are general performance criteria that help to achieve the objectives and facilitate the implementation of strategies.

CLASSIFICATION OF STRATEGIC POLICIES


are made at senior level and its function is to establish and issue guidelines to guide the company as an integrated unit. Example: "Employees who work in the company will be able to move up a place, according to their efficiency and seniority." TACTICS

are specific guidelines that relate to each department. Example: "The department will determine production shifts to suit your needs, following the laws." OPERATING

apply mainly in the decisions that must be implemented in each of the units comprising a department. Example: "Section of shifts, to occur a failure in the computer, you should report it immediately to the supervisor on duty or appropriate, the maintenance department.
policies, not interesting their level, must be interrelated and contribute to achieving the aspirations of the company, also, the wording should be clear, accessible and realistic content, so that its uniform interpretation.

IMPORTANCE OF POLICY

Facilitate delegation of authority.
· To motivate and encourage staff.
Contributes to achieving the objectives of the company.
• Provide uniformity and stability in the decisions.
· Indicates staff how to act in their operations.



PLANS Plans are the result of the planning process and can be defined as drawings or detailed outlines of what will be done in the future, and the specifications necessary to achieve them.


TYPES OF PLANS STRATEGIC


are the ones who set the general guidelines for planning, serving as a basis for other plans (tactical and operational) are designed for senior members of the company and its function is to govern the collection, use and disposal the resources necessary to achieve the overall objectives of the organization are long term and include across the enterprise.

TACTICAL OR FUNCTIONAL.
They determine more specific plans relating to each of the departments of the company and is subordinated to the Strategic Plans. Are established and coordinated by middle managers to implement enterprise resource. These plans for its establishment and implementation are given in the medium term and cover a specific area of \u200b\u200bactivity. OPERATIONAL

.
are governed according to the guidelines established by the Tactical Planning and its role is the formulation and allocation of more developed activities to be run past hierarchical levels of the company. The operational plans are short term and refer to each of the units into which an area of \u200b\u200bactivity.


THE ROLE OF COMMUNICATION IN THE PROCESS OF MAKING


Among the many factors affecting the process of strengthening an organization's communication is of paramount importance.
Without a communicative exchange, plural and diverse, does not promote active engagement with the goals sought. Neither strengthening the sense of common destiny on which to base joint efforts, and membership, effective and instrumental to the different objectives in is focused organization.
now tend to seek new models of development in the communications that are able to connect the goals of the organization in different departments of the organization in order to achieve the goals set by the organization.



COMMUNICATION Communication is an interpersonal process is the first step to a communication where there are excellent things in common. The principles of communication. Before we begin, we must learn to communicate and for this, we must handle the same concepts.
No matter the size of the company, everyone needs to address or adopt strategies to each of the elements involved in internal communication to flow quickly between them.
From its inception until today, organizational communication has been a material change to the development of models of corporate governance. Therefore be taken into account such changes when a proposal for the story to management internal communication is concerned.
communication shows a high level of empowerment and excellent resource for improving elements of climate and organizational culture, communications policy emerges as an important reference management XXI century organizations.
communication now seems to refer to a central concept in life organizations. This phenomenon occurs in all organizations regardless of their type or size, and is without doubt the most important social process as it is connected to any form of human relationship, which is why it is impossible to imagine any non communication .
Upward communication refers to messages that employees send their managers or others who occupy senior positions within the organization.
information and employee participation is essential to achieving business goals. In today's society in which economic changes in the market will happen very quickly and are constant and unexpected (Mergers, constant introduction of new technologies, globalization) Corporate Communications
covers external and internal communications that take place in an organization to meet their business objectives. External Communications, are the relationships established by the company with external actors such as media, civil society organizations, government, among others.
Currently there are a number of organizations, mainly medium and small, who associate the "Corporate communication management (GCC) to" difficulties. " I perceive these difficulties would focus on three key aspects.
. The first is the tendency to associate the internal and external communication "expense."
. The second is to relate this communication to the outside with "Advertising."
. The third aspect is given internally, and refers to one of the main challenges for senior management in implementing an internal communication strategy (GCI), the open spaces of expression and that they exit from the central control and therefore threaten to diminish their power. The origin of these visions lies in both practical and conceptual situations, the issue is that I think still, who are dedicated to communication management, we have failed to explain clearly the contribution of the GCC, so that a greater number of public and private corporations, have access to the opportunities offered by this organizational discipline.


PLANNING AS A TOOL FOR MAKING DECISIONS

"Planning is a process of decision making to achieve a desired future, taking into account the current situation and the internal and external factors that can influence achieving the objectives "
also involves a process of decision making, a process of anticipation (anticipation), visualization (representing the desired future) and the preset (to take actions to achieve the concept divine the future.) Every plan has three characteristics: first, it must relate to the future, secondly, it should indicate actions, third, there is an element of personal or organizational causality: Futurism, action and personal or organizational causation are necessary elements of any plan. It is about building a desired future, not guess.
decision making in an organization invades four administrative functions: planning, organization, management and administrative control.Funciones within the organization to make decisions:

Planning: Selecting missions and objectives as well as actions to perform. This implies "decision making."
What are the objectives of the organization in the long term? What strategies are best to achieve this goal?
What should be the short-term goals?
How high should be the individual goals?

Organization: Establishment of structure played by individuals within the organization.
How much centralization must exist in the organization? How
posts should be designed?
Who is best qualified to fill a vacancy?
When should an organization implement a different structure?

Address: This function requires administrators to influence individuals to comply with organizational and group goals.
How do I handle a group of workers who seem to have a
low motivation?
What is the style of leadership
more effective for a given situation? How will a change specific worker productivity? When is it appropriate to stimulate conflict ?

Control: The measurement
and correction of performance individual and organizational so that plans can be achieved.
What activities in the organization need to be controlled? How should these activities be controlled?
When is significant deviation in performance?
When the organization is endeavoring
des effectively?
Planning, under the strategic approach is conceived as a process by which decision-makers in an organization, analyze and process information in its internal and external evaluating the different situations related to organizational enforcement to anticipate and decide on future directionality.
In most of the definitions that the authors suggest planning around the following characteristics are more or less common:
Planning is a methodology for making decisions.
planning attempts to optimize the achievement of objectives.
is planning to objectives consistent with the availability of resources and needs.
Planning is thinking of this to make it reflect on the future.
Planning is a social process.
Planning is a deliberate effort to change an unsatisfactory situation.
try to choose rationally planning alternatives that best fit the values \u200b\u200bof those who choose.
planning becomes a tool of management, negotiation and organizational control. In this regard, the plan to orient decision-making, as it contains a number of decisions scheduled to run in the future. In considering the objectives and the path ahead of the search for consensus among stakeholders, the plan allows you to communicate the expectations and aspirations of groups and individuals in the organization. Finally, the plan identifies goals and indicators that have become standard references or control management.
In terms of process, the various authors pose the same composed of several stages, some sequential incorporating feedback from other stages. All authors agree that the process begins with a diagnosis, study or investigation of the situation or actually planning. Subsequently passed a stage of planning, preparation or formulation of alternatives to be discussed and decided collectively to go after a stage of implementation or enforcement and control. Finally, after implementing the plan is appropriate to its evaluation. In short, the process is proposed in the following stages:
diagnosis, study or research of reality.
programming, development or formulation.
discussion and decision.
execution or implementation.
Control.
Evaluation. As shown
all stages, they overlap with other administrative processes. The execution or implementation of the plan is for more management process that takes as input the aspects formulated to be carried out. The control is a process related to planning but it has its own method and evaluation is a mechanism of control. Hence, in this case, only accepted as planning stages of diagnosis, scheduling, discussion and decisions options that will be part of the plan.
The process can be summarized in two main phases that incorporate communication and the respective decisions. These phases are analysis and design. In the first phase, the team plans to define the problems to be solved, describes establishes the relationships among these, the diagram to communicate in summary form, the hierarchy and selected critical nodes. Once agreements are reached on what should be appropriate to meet design goals and strategies for resolution. The objective relates to the overall situation is expected to reach the end of the plan and strategy is presented as the combination of resources, procedures and history forward from the present situation to the situation defined target
This planning leads to five basic aspects namely
• Definition of objectives • Determining Goals

• Future Trend Analysis

Solutions • Search • Anticipation Similarly
problems planning is well defined purposes:
• Drive the organization toward achieving expected
• Minimizes waste and redundancy
• Sets standards for exercising control
• Reduce the level of uncertainty


APPROACHES PLANNING

There are different approaches to planning: Planning

• Traditional: methodical process to get action, taking into account the decisions
• Situational Strategic Planning: Calculating presiding and precedes the action up to the situation that the actor wants.
• Corporate Strategic Planning: Allows continuous measurement results from the allocation of resources
• Rational Analysis: A method for structuring problems and decisions under conditions of complexity, uncertainty and conflict
• Cognitive maps
• Soft Systems Methodology
• Strategic Selection
• Flexibility Analysis metagame
• Analysis • Prospects


"IMPACT" IN DECISIONS

DECISIONS IN ORGANIZATIONS

Currently, many decisions within organizations, are made without explicit consideration of the stages of this process or the quantitative and qualitative methods in the various branches, and traditions, habits, customs, own intuition and experience of a manager play an important role in how problems are solved.
Schein, states: "decision making is the process of identifying a problem or opportunity and the selection of an alternative between several existing action, is a key diligent activity in all types of organization."
Rationality in decision-making
Most who have this responsibility to try to make decisions within the framework of rationality, although this is not always possible because they face a real world, very complex, where the limited information , time and uncertainty considerably limited rationality. Changes that occur
since the last century in the economic, social, cultural and market lead to all organizations manage information, a remarkable transformation that is the knowledge base, we are experiencing a new era, "Era of knowledge." They use the computers to provide specific information.


CLASS OF DECISIONS DECISIONS PLANNED


are those that are taken frequently, it is repetitive and becomes a routine to take them. In these decisions the person making the decision does not have the need to design any solution, but simply applies the above has been followed. Programmed decisions are taken in accordance with policies, procedures or rules, written or unwritten, that facilitate decision making in recurrent situations because they limit or exclude alternatives.

UNSCHEDULED
DECISIONS Decisions unscheduled address unusual or exceptional problems. If a problem is not presented often enough to be covered by a policy or if it is so important that it deserves special treatment, should be handled as an unscheduled decision. As
up the hierarchy of the organization, the ability to make decisions unscheduled increasingly important. Therefore, most development programs for managers seeking to improve their skills to make unscheduled.

MAKING DECISIONS
The decision-making process presented here should be an assumption must be made in a rational or "as it should be done." This rationale must be consistent with a model policy means making decisions according to the criteria of cost and benefit. That is, the activity only when the expected benefits outweigh the costs partners, so it performs that activity that provides the most useful. In this context the utility as opposed to the benefits and costs associated with a measure of welfare or improvement which involves quantifying the options provided.

STAGES OF DECISIONS


The decision-making process does not occur continuous, but consists of various activities that occur at times different in cycles, the existence of different stages and different requirements in each of them, indicate that the systems must have multiple internal capabilities and must be flexible and easy to use. Simon in 1960 identified four stages in the decision-making:

IDENTIFY AND ANALYZE THE PROBLEM: The managers identify what the problem is occurring in the organization (the discrepancy of a real and desired), it makes a diagnosis
of nature of the problem causes and consequences. AIS or MIS should provide details of the organization for analysis. The main activities are: collection, sorting, processing and presentation of data.

IDENTIFY AND ANALYZE DECISION CRITERIA: It consists in identifying those aspects that are relevant when making the decision, that is those patterns which depends on the decision taken. It is recommended to assign a value on the importance of each criterion in the decision taken, as all are important but not equally.

Often, the identification of the criteria is not done in a conscious way before the next stages, but the decisions are taken without explaining them, from personal experience of decision makers.

alternative solutions: involves developing different solutions to the problem. While it is not possible in most cases know all the possible paths that can be taken to solve the problem, the more alternatives are going to be much more likely to find one that is satisfactoria.Para generate lots of alternatives is necessary
significant share creativity. There are different techniques to enhance creativity, such as brainstorming .

EVALUATE AND SELECT ALTERNATIVES: It consists in choosing one alternative proposals so that the administrator can rely on tools
information to calculate and monitor the consequences, costs and opportunities provided by each of the alternatives.

IMPLEMENTATION OF DECISION: At this stage the manager takes the decision into action and gives his
report on the progress and solution. Should monitor the implementation of the alternatives.

EVALUATION OF RESULTS: After starting the decision is necessary to assess whether or not the problem solved, ie if the decision is having the result expected or not.

If the result is not expected to be watching if that should take a little longer to get results or if it was definitely the right decision in this case you must start the process again to find a new decision.


INFORMATION TO KNOWLEDGE

The decision-making process needs the information in addition to the qualities of who should make decisions.
Information are processed data that have meaning (significance and purpose) and therefore are useful for who should make decisions to reduce their uncertainty and which will result in actions that have implications for the achievement of the objectives of the company called Organizational Performance.

Info -> Decisions -> Actions -> Organizational Performance

To Neil Fleming, a collection of data is not information. The pieces of data representing information according to the understanding of the extent of association among them, which can generate insight into
around them. It represents what, the who, when and where.

CHARACTERISTICS OF INFORMATION
recognized as essential features for data quality and is the starting point in the decision making process are: FEATURES


WHY
Relevant gives
Improvement and decision making
Easy Access

Less Timely
get time from the occurrence of the event and information in the hands of the receivers. When short interval of time say that the information is
Accurate Real-Time Data Comparison
the actual event. The degree of precision required will depend on the context

cost effective utility that provides must be greater than the cost of obtaining
understandable unambiguous

Clara
Fair can not be altered or verifiable preconcebidamente
Reliable
must come from reliable sources. Several people can reach the same conclusion. Manipulated

should be easy to process and interpret
Measurable
Bravely, conjecture and rumors without the author's original source



USE OF MODELS A model is a simplified representation of a situation. Benefits are an
economy in time and mental effort, easy to understand and modify. Thus from the findings of the model can inform decisions and actions . The main disadvantage is that it is possible to omit relevant variables or the relationships of the variables can be wrong what conclusions can lead to errors. For Therefore, there is a tradeoff between simplifying the model without omitting relevant variables.
As decisions are more complex it becomes necessary to use models. Generally, decisions can be made simple and repetitive in mind, and perhaps in an informal and intuitive. But if the problem is unusual or complex, spend more time thinking about it.

DECISIONS MODELS
will be described briefly
theoretical models of contemporary decision-making:

RATIONAL OR CLASSIC MODEL OPTIMIZATION: A person has goals or objectives and function
utility or preference that allows you to classify all possible actions according to the contribution of these to your goals. Finally, the person selects the highest value alternative in terms of functions pay. Assumes perfect information, clear goals and high cognitive ability.
MODEL OF SATISFACTION: Believes that people avoid new and uncertain alternatives and instead, rely on certain rules and tested. This model is chosen by the first alternativa lo "suficientemente buena", es decir, aquella que satisface y es suficiente. Suponen información incompleta y metas claras.
MODELO DE PRONÓSTICO: Los responsables de la toma de decisiones utilizan modelos de predicción como mecanismos de soporte en el proceso de toma de decisiones. Esto es con el fin de poder investigar el impacto de acciones retrospectivas en diferentes cursos; es decir "como si" la decisión ha sido tomada en un curso de acciones. Por esta razón, la secuencia de pasos en el proceso de modelado en la figura anterior debe ser considerada en orden inverso. Por ejemplo, los outputs (que es el resultado de la acción) debían ser considerados primero.


model to optimize decision-making describes how people should behave when making decisions to maximize the model to optimize resultados.Pasos:
Recognize the Need to Take a decision.
• Identify the decision criteria.
· Assign a weight to these criteria.
Develop the best alternatives.
• Assess the alternatives.
· Select the best alternative.
· Is oriented goals.
· We know all the options.
· The preferences are clear.
· The preferences are constant
• The final selection maximizes the result.


The simplified model of reality seems
according to existing evidence that most of the decisions makers used a simplified model of reality. When faced with situations similar to others that have been resolved in the past, used the same strategy if they succeeded, and opt for a new method if the previous strategy did not yield good results.

ENVIRONMENT OF DECISION-MAKING MODELS
management decisions are based on the administrative aspects of an organization. Organizations are complex open systems dynamic and constantly adapting to the environment. Therefore, we must take to handle models that reflect reality and simplify reality in such a way that allows rescuing the relevant features to support decision making.
In the field of decision theory, models can be classified into 4 different categories depending on the ability to predict the consequences:

Under Certainty: Deterministic Model
is predicted with certainty the consequences of each alternative as they evaluate their relationship cause and effect. It is more common in operational decisions. Decisions are sound and generate good results, ie without risk. Under uncertainty

- Probabilistic Model
There is no knowledge of the probabilities of events
.- Result uncertain future. Consequently, decisions may not produce good results.

Low Risk.
The consequences depend on a probabilistic event and is common in high-level strategic decisions and planning. The decisions made under conditions of risk
are basically games where you assign probabilities to events and working with the expected values \u200b\u200bof their results, "what would happen on average." However, many decisions can not rely only on their monetary contributions, since the risk, for example, is valued by people and should be reflected.
obviously not sufficient to produce a tool to document and monitor success. Without proper implementation and leadership, creating a measure of behavior simply will remain a practice rather than a system to manage change.
Many decisions in organizations are taken in groups, especially those that have a material long-term impact on the activities and personnel of the organization. Group decisions provide complete information. There is some truth in the axiom that two heads are better than one. A group provide a variety of experiences and perspectives to the decision process, which does not happen with an individual acting alone. The groups also generate more alternatives, because the groups have a greater number and diversity of information, more choices can identify an individual separately, this is more evident when group members represent different specialties. In addition, the group decision increases the acceptance of a solution, many decisions that fail after the decision is final because people do not accept the solution. However, if those who are affected by some solution and help implement those involved in decision making, is likely to accept the decision and encourage others to accept it. Finally, this process increases the legitimacy.
There are several disadvantages in group decision making takes time to assemble a group. Furthermore, the interaction that happens once the group is in place is often ineffective. The result is that groups usually take longer to reach a solution which would lead a person to do it separately. The group members are never quite the same. They may differ in level within the organization, experience, knowledge about the problem, be influenced by other members as well as verbal skills, assertiveness, etc.. This creates the opportunity for one or more members to use their advantages to dominate others in the group. A dominant minority group often has a disproportionate influence on the final decision. For earlier above, is that it is necessary to have a well defined technical conduct of these meetings to keep North at the meeting, which is the solution to a problem or fulfilling a goal. These guidelines can be summarized as follows:

DRIVING OF A MEETING


Prepare and distribute an agenda before the meeting: an agenda defines the purpose of the meeting and the limits of plans between subjects s relevant analysis irrelevant. The agenda can also serve as an important tool for analysis prior to the meeting participants.
Consult with participants before the meeting to ensure appropriate participation: Allows each participant know that their input is valuable and would like to participate when he had something to say.
Establish specific time parameters for the meeting when it started and when finished: This helps to make the meeting point and focus on important issues. Keep
analysis focused during the meeting: The issues not scheduled on the agenda may not occupy valuable time of the meeting. If an issue is important, you may have to be a meeting to resolve their own agenda.
motivate and support the participation of all members: If you did a good job in the second step, participants should be ready to speak, but may need motivation during the meeting. Sometimes direct questions about their point of view can make them talk
Encourage the clash of ideas: Remember that you want to analyze all the information possible about a subject. Disagreements are fine, this means that different sets of opinion. It is best to try to resolve the differences now than later
Avoid clash of personalities: The disagreement can improve the process, but should be positive discrepancies. The differences due to personal disagreements are a disaster at a meeting
End the meeting with a summary of the achievements and the allocation of immediate activities: This allows participants to understand what happened at the meeting and possibly have to do before the next. In essence this is called planning.
also in group decision making, are often used a method or model to perform this work for discussion in an organized and maximize the time of the meeting. One of these methods and which is described below the method Delphi.


MÉTODO DELPHI

El método Delphi, cuyo nombre se inspira en el antiguo oráculo de Delphos, parece que fue ideado originalmente a comienzos de los años 50 en el seno del Centro de Investigación estadounidense RAND Corporation por Olaf Helmer y Theodore J. Gordon, como un instrumento para realizar predicciones sobre un caso de catástrofe nuclear. Desde entonces, ha sido utilizado frecuentemente como sistema para obtener información sobre el futuro.
Linston y Turoff definen la técnica Delphi como un método de estructuración de un proceso de comunicación grupal que es efectivo a la hora de permitir a un grupo de individuos, como un todo, address a complex problem.
A Delphi is the selection of a group of experts who are asked their views on issues concerning future events. Expert estimates are made in successive rounds, anonymous, in order to seek consensus, but with maximum autonomy of the participants.
Therefore, the predictive power of Delphi is based on the systematic use of an intuitive opinion given by a panel of experts.
is, the Delphi method proceeds by polling experts with the help of successive questionnaires, in order to make clear convergence of views and deduct any consensus. The survey is conducted on an anonymous basis (currently usually performed by making use of e-mail or Web questionnaires provided for that purpose) to avoid the effects of "leaders." The objective of successive questionnaires is "pointing lower median interquartile space." Therefore, overall the Delphi method will provide the most important changes that may occur in the phenomenon discussed in the course of the coming years.
To summarize the steps carried out to ensure the quality of the results, launch and analyze the Delphi should be:

PHASE 1: PROBLEM FORMULATION

is a crucial step in the realization of a Delphi. In a method of experts, the importance of precisely defining the research field is very large because it must be very confident that recruited and consulted experts have all the same notion in the field.
The development of the questionnaire should be carried out according to certain rules: The questions must be specific, measurable (eg deal with probabilities in preparation of assumptions and / or events, most of the time on performance data of events) and independent (the alleged conduct of one of the questions on a certain date does not affect the performance of some other issue).

PHASE 2: EXPERT CHOICE

The stage is important since the term "expert" is ambiguous. Whatever their titles, their function or hierarchical level, the expert will be chosen for their ability to face the future and having knowledge of the subject consulted. The lack of independence of the experts can be a disadvantage, which is why experts are isolated and their opinions are collected by mail or electronically and anonymously, so you get the real opinion of the nominee and not the opinion more or less distorted by a group process (this is to eliminate the effect of leaders).

PHASE 3: DEVELOPMENT AND LAUNCH OF THE QUESTIONNAIRES (IN PARALLEL WITH THE PHASE 2)


The questionnaires will be developed so as to facilitate, to the extent that an investigation of these features permits, the response part of respondents. Preferably
responses fluids to be quantified and measured (year of completion of an event, probability of realization of a hypothesis, a value reached in the future a variable or event.
issues will be developed to the extent of occurrence (probability) and important (priority), the date of completion of certain events related to the object of study: information needs of the environment, information management environment, systems development, evolution in costs, changes in tasks, need for training.
sometimes categorized responses are used (Yes / No, Long / Medium / Low; Strongly Agree / Agree / Not important / Disagree / Strongly disagree) and then treated the responses in percentage terms, trying to locate the Most respondents in a category.

STEP 4: DEVELOPMENT OF PRACTICAL AND EXPLOITATION OF RESULTS


The questionnaire was sent to a number of experts (Keep in mind the non-response and dropouts. It is recommended that the final group is not less than 25). Of course the guest is accompanied by a cover note which specifies the purpose, the spirit of Delphi, as well as the practical development of the survey (response time guarantee of anonymity). In addition, each question can be argued that the expert should assess their own level of competence.
The objective of successive questionnaires is to reduce the dispersion of views and agreed to specify the average opinion. During the 2 nd reference, the experts are informed of the results of the first consultation of questions and should give a new answer and above all must be justified in case it is highly divergent with respect to the group. If it is necessary in the course of the 3 rd query each expert is asked to comment on the arguments of those who dissent from the majority. A fourth round of questions, allows the definitive answer: consensus opinion of opinions mean and spread (interquartile ranges). CONCLUSION



The success of any company or organization depends largely on your team. It is therefore important to have well defined channels and eliminate as far as possible those barriers that supervisor and subordinate have and maintain a harmonious communication. Since all those crazy ideas that seem too can be the solution to a problem of tomorrow. Also a quick way to check the status of the company is using the same workers that can detect any irregularities in his department and so on time attack.
These views are often included in discussions of corridors but so many are gathered in formal meetings in which it is expected the participation and cooperation of all material equipment (read by substantial team leaders of each department and some workers in those departments highly qualified or have demonstrated experience in the area in which it operates. For the results of those meetings Expected is necessary to plan, as planned activities of the company (this shows that planning is a constant in all activities of a company or organization) and that these meetings are expected to get the answers or solutions to a particular case. For this reason within such planning should be all the guidelines and the focus points of the topic to discuss and above all eliminate those things that are not relevant at that meeting and they do nothing to delay the capture of that decision. It is also important that during these meetings the whole team to act in an objective setting aside personal appearance (personal grudges or shock) if any and try to address them at that time. The permanence of any company or organization depends on its reaction to changes in the environment constant times (eg if these companies are almost entirely influenced by technological advances, must be flexible enough to adapt to these changes and strong enough to avoid being crushed, literally by those changes.) This makes it necessary
necessary to adopt certain models depending on the nature of the company will help you be competitive and be on the tip of the iceberg. Certainly no magic formula or infallible but working with a database background is helpful.
On the other hand we have the Delphi method which has four successive stages of questionnaires, of which summarizes the responses to develop the following query, to reach a consensus outcome. After an initial test approach, the second refers to the experts should meet again seeing the results of the first and justify their differences with the group. The third visit, each expert was asked to comment on the argument that dissent from the majority and in the fourth turn claimed the final consensus opinion. Sought a consensus that will be cut short only if the positions are far apart, but also the pressure for compliance could prevent a good prediction.
This technique has the advantage of eliminating the effect other methods of leading experts, since respondents are anonymous to each other, but it is very important to carefully choose the correct result for the tests and clearly define the research field with specific questions, measurable and independent.

Ap Bio Lab Manual Lab 6 - Answers

Delphi Method Coach , Marketing, Total Quality in Organizations


COACHING IN ORGANISATIONS

DEFINITION OF COACHING
(TRAINING, TRAINING)

Coaching is derived from training athletes. It was John Whitmore, auto racing champion in England and Europe who with the help of two friends, athletes, coaching philosophy applied to the business world for over two decades.
Coaching is an essential tool for developing the potential of people and therefore, organizations today. It is a methodology designed to work with individuals to achieve results in their lives or in organizations where they work, who could not get for themselves and are committed to achieve. It is a discipline to improve performance at work, training personnel in proaction (anticipate rather than react) rather than the administration, while seeking to improve the quality of life and place the individual in a lifelong learning. The effective coaching is one characterized by positivism
, confidence and rarely correction, which in turn is presented with the utmost restraint.

Coaching apply when:
· A poor or poor feedback on the progress of employees, causing poor work performance.
• When an employee of any area to be commended for the exemplary execution of a skill.
• When the employee needs to improve a skill within it work.

HOW DOES COACHING?


The coaching takes place within displayed a conversation where mutual commitments.
On behalf of the coachee (trained-trained): The commitment to an extraordinary result, the
honesty of what happens, and their willingness to achievement.
On behalf of the coach (coach): The commitment to the outcome of your coachee larger than the coachee it.

reasons why coaching is important for companies:
· Facilitates people adapt to change efficiently and effectively.
· Mobilizing
values \u200b\u200band core commitments of human beings.
Stimulate people to the
production of unprecedented results.
· Renew relationships and make effective communication
in human systems.
· predisposes people for collaboration, teamwork and consensus building.
· Uncover the potential of individuals, enabling them to achieve objectives
that otherwise are considered unreachable.
The coaching is very focused on results, but for the coaches what matters is the people, because it is they who produce the results. Power in a coaching relationship is the
authority of the coach, but in the commitment and vision of the people.

WHAT OR WHO IS THE COACH?


The COACH is nothing more than the leader who cares for planning personal and professional growth of each of the members of the team and his inspiring vision propio.Posee winning and important and that by example, discipline the responsibility and commitment , directs the team on the road to that vision turning it into reality, ie, is a leader who promotes team unity, not individual preferences and strengthens the relationship within the team to potentiate the sum of individual talents.


COACH Specific Features


Coaching is one of the functions largest managers, supervisors and leaders. The main functions can be listed:
1. Inspiring visionary leadership.
2. Talent coach.
3. Trained teams.
4. Accompaniment sellers in the field.
5. Performance Consultant individual vendors.
6. Motivator and mentor career development.
7. Manager teamwork.
8. Innovative strategist.


MARKETING

DEFINITION
As a scientific discipline, marketing is a set of principles, methodologies and techniques through which it seeks to conquer a market, help in obtaining the objectives of the organization and meet the needs and desires of consumers or customers. Marketing is one of the guidelines (or philosophies) with which you can manage the marketing
or marketing of an organization. The marketing is defined as customer orientation or market orientation, and part of the customer or consumer needs, to design, organize, implement and control the marketer or marketing function of the organization. It also refers to a function or functional area of \u200b\u200bthe organization. Marketing area, commercial area, etc.
marketing concepts, marketing, marketing and sales are used as synonyms. However, the term marketing is the most widely used and is the most widespread.

the marketing process consists of several phases



Strategic Marketing Direction sets the standards for action. Before producing a
Article or offer any service, management should explore the opportunities offered by the market, ie what are the characteristics of consumers who want to attend, which would have a purchasing power When purchasing the product or service, and if it meets your needs. In addition, they must also identify what your potential competitors, what products are offering and what their marketing policy, which are the products substitute and complementary offered on the market, news and odds on the entry of new competitors and potential suppliers. They should also do an internal analysis of the company to determine if you are able to carry out the project (if you have sufficient and qualified staff, it has the necessary resources, etc.). Finally, we must consider what policy is most appropriate distribution for the product or service reaches the consumer. With all the data, the company makes a diagnosis. If this is positive, set goals and mark guidelines to achieve, determine which customers you want to go and what kind of product you want.



The mix Marketing Mix Market can call the four P's of Marketing: Product
: in marketing a product is anything (tangible or intangible) made available to market for purchase, use and / or consumption and that can satisfy a need or desire.
Price: The amount of trade associated with the transaction. To fix the price is competitive prices, the desired positioning and business requirements.
Plaza or Distribution: In this case, defines where to market the product or service offered. Consider the effective management of logistics and sales channels should be made to the product reaches the right place at the right time and under appropriate conditions.
Promotion: All functions performed for the market learns of the existence of the product / brand, including sales and sales support, be it vendor management, supply of the product or service telephone, Internet or similar means, advertisements, and advertising through other vehicles.
marketing program delivery
Finally, it is assigned to the department for the implementation of planned actions and establish the means to carry them out, and the procedures and techniques to be used. Also be set up mechanisms to assess the results of God's plan and determine how effective it was.


Control involves establishing the mechanisms of feedback and evaluation with which to assess the degree of fulfillment of objectives and establish the corresponding corrections.

Marketing Guidelines
In history and in the context of trade in different orientations have emerged or approaches to doing business. These approaches are still present in some industries and markets, even some authors recommend depending on the situation using any of these approaches in particular. Orientation
product: It occurs in cases where the market is new and is dominated by a single company offeror (
monopoly). The company does not care about sales, because it is insured and his business is confined exclusively to improving the production process. Orientation
sales: When the market is expanding and there are several companies fighting for your domain, your effort is focused on increasing sales. Being a new product, the consumer is not very demanding and buy it primarily in terms of price. Marketing
market orientation: Once the market has settled, and consumers are familiar with the product, the marketing approach changes. Companies try to meet the tastes of potential buyers to tailor products to their needs and diversifying production.

SWOT analysis

DEFINITION
SWOT (SWOT English) is the acronym used to refer to an analytical tool that allows you to work with all the information you have about your business, useful to examine its Weaknesses, Opportunities, and Threats Strengths.
This type of analysis represents an effort to examine the interaction between the characteristics of your business and the environment in which it competes. The SWOT analysis has many applications and can be used by all levels of the corporation and in different units of analysis such as product, market, product-market, product line, corporation, company, division, strategic business unit, etc. Many of the findings obtained as a result of SWOT analysis may prove very useful in market analysis and marketing strategies to design and qualify to be incorporated into the business plan. SWOT
the analyst must look only to the key factors for the success of your business. Should highlight the strengths and weaknesses internal differential when compared in an objective and realistic competition and the opportunities and threats to environmental cues. This means that the SWOT analysis consists of two parts: internal and external.
The inner part is about the strengths and weaknesses of your business, aspects of which you have some degree of control.
The outside looks at market opportunities and threats facing your business in the selected market.

is necessary to develop the capacity and ability to seize these opportunities and to minimize or annul the threats, circumstances over which one has little or no direct control. Strengths and Weaknesses
To determine the strengths and weaknesses should be considered as the following areas: - Analysis of resources - capital, human resources, information systems, fixed assets, intangible assets. - Analysis of Activities - Resource management, strategic resources, creativity - Risk Analysis - With regard to resources and activities of the company.
- Portfolio Analysis - The consolidated contribution of the different activities of the organization. Opportunities and Threats

Organizational opportunities are in those areas that could generate very high performance. Organizational threats are those areas where the company finds it difficult to achieve high performance levels. -Environment-Structure Analysis of the industry (suppliers, distribution channels, customers, markets, competitors). Interest-groups-government, public institutions, unions, shareholders, community. "The environment seen in a broader-Demographic, political, legislative, etc..

TOTAL QUALITY


Quality CONCEPT Total is when the organization, members are serving exactly with all standard requirements and the search towards Zero Defect, to provide total customer satisfaction.
customer is anyone who is affected by what you do or not do. Is one that depends on me, that is, has a direct dependency, one that I keep in line (internal customer) and all those who depend on me (transcendental reason.) Total Quality
not limited to administrative or management technique, but its design is much deeper, because it begins and ends with people, meaning that it is a philosophy that is shown in being, thinking and acting Quality people. Quality People get quality products and provide quality services.

essential factors to introduce Total Quality Control
are activities that set the objectives and requirements for quality as well as the requirements for implementing the elements of quality system: • Identification
business: development, creation and development of the Vision and Mission Quality
Establish the requirements to comply and provide the necessary resources, motivate and encourage employees to
requirements are met • The quality is prevention, not verification or response. The standard embodiment is Zero Defects. Do the job with zero errors from the beginning.
· Work depending on the client, interpreting their needs, design interpretive creativity to meet your needs and demands.
Team work: creating a good working environment, coordination, communication, common goals, leadership to achieve a synergy that allows faster and better meet the demands and customer needs.
· Consciousness: at all levels of the organization
• Control and improvement: to improve upon measured, and you can only improve what can be measured. Improvement plans.
· Systematization: in search the perfection of the activities of the organization.
• Knowledge and compare costs

The Deming Philosophy
Quality Philosophy Quality Deming about covers all the quality factors mentioned above, and defines it as "a
system to improve the production that will help us achieve goals, reduce costs and therefore increase productivity business. "

PLANNING STRATEGIC

Strategic Planning is a process of systematic assessment of the nature of a business, defining long-term goals, identifying quantitative goals and objectives, developing strategies to achieve those objectives and locating resources to out these strategies.

is a powerful diagnostic tool, analysis, reflection and collective decision making, about the current task and the way they should go in the future, organizations and institutions to adapt to changes and demands imposed by the environment and achieve maximum efficiency and quality of their services.


Strategic planning begins by answering three questions:

1. Where are we today?

Situation Analysis

Environment Analysis Internal Analysis Competitive Analysis


2. Where do we go?
Objectives and Long-Term Goals

3. How can we get where we want to go? Understanding

Market Competition Understanding Business Strategies Designing appropriate



When we carry out strategic planning to avoid mistakes such as:

spend much time describing our company instead of analyzing the market, competition or our competitive position.

Failure measurable objectives. Negligence

market analysis.

not determine precisely who are "all" our current and potential competitors, limiting the analysis to share my competitors.


The Financial Plan has provided medium-term misalignments due to factors beyond our control: fluctuations, inflation, currency crises, etc.

To avoid falling into the common errors discussed above, we recommend:

a) Planning should include review of the Plan period (Budget)

b) The use of software and techniques of simulation scenarios "can help us predict and correct possible variations more easily

c) We can also include objectives, measurable targets.

d) Any strategy should include a measurable goal.

e) Determine While all current and potential competitors.


CASE EXAMPLE OF PRACTICAL STRATEGY


THE CUSTOMER SERVICE OF COCA-COLA
Listen, inform the customer and ensure compliance of their rights constitute the three pillars of Service Consumer Care of Coca-Cola, one of the leading consumer advocacy platform that was introduced in our country.
Created at the initiative of a group of five countries (Britain, France, Italy, Germany and Spain), the English model has emerged as a role model for the rest of the organization and the reference model for many English companies.
This service, which has been operating since 1992 as a true ombudsman, has become one of the communication channels more active and more flexible link between consumers and the company.



BACKGROUND Key business success of Coca-Cola is the confidence of consumers and customers in their products. And this success is largely due to two aspects: one is the constant concern to try to make the products meet consumer needs, and another aspect is the strict quality standards that Coca-Cola has always made its products and their production processes.
For this reason, it uses 100 to 100 of the time doing the best marketing, ie to understand how they live, how you feel, what they think, what it does and what the consumer wants. It focuses on understanding the motivations of English consumers in order to maximize the relevance of brands and continue to innovate in what we do: from new products to promotions.
Also, quality is an imperative for business. This belief, widespread in the organization, is accepted by everyone from the employees of the production lines up top-level executives. The general belief is that "we can do better." Coca-Cola research permanently to first develop the most stringent quality standards and then apply with full rigor and commitment.
And in this line of development and belief in the new location strategy of Coca-Cola, whose goal is to think and act with greater local autonomy and be a citizen model, this service has been established as a basic tool of service and direct contact with the consumer.


STRATEGY Given the vocation of promoting this service to more consumers, Coca-Cola decided to use as a vehicle to promote their own containers. Since its birth, Coca-Cola engaged in prominent places in their packaging.
The service consumer of Coca-Cola operates through a centralized call system, which works primarily as a collection of data and information as a generator of the system. The service also includes serving claims online.
Since its inception, basically the service fields inquiries and calls of complaints and claims. The platform channel all the data it collects and the demands are answered as quickly as possible. The response time in light of efforts need to be made, usually between two to seven days.
When the service consumer of Coca-Cola gets a call, the operator picks up the request or complaint and entered in a register. Immediately reported the incident to the appropriate department and it activates the mechanisms necessary to provide a solution. In cases where the complaint relates to a process of quality-related processes usually with carbonization-Coca-Cola takes the sample, analyzed in the laboratory and then tells the consumer. When considered appropriate, Coca-Cola later tracked to determine the degree of satisfaction.


RESULTS
At Coca-Cola is believed that this platform has helped create an active and critical consciousness among consumers.
Since its launch eight years ago, the service consumer of Coca-Cola has handled more than 1,300,000 calls. The service has experienced since its inception a spectacular growth. In 1999 it received 394,427 calls, representing about 40 100 more in the previous year. The largest number of calls answered (59%) was associated with promotion (and catalog gift request), followed by demands for information (30%).
In addition, the customer service has become an effective support for all departments of the company he works closely. With the information generated by the service consumer, the Coca-Cola analyzes the evolution of the reasons for the calls, the consumer profile using this service, the source and consumer feedback, information that each department Used to adapt their strategies to these demands. CONCLUSION



the end of this summary we have found that coaching is a system that includes concepts, structures
, processes, tools of work and measurement instruments and groups of people, comprising also a leadership style, a particular way to select people or create groups of people in development. Is an essential tool in today's organizations, as it helps to exploit the potential of employees and achieve peak performance.
In addition, we reviewed the concept of what the marketing and the importance of all phases, and the Marketing Mix, in order that a company achieves its goal of marketing their product and position in the minds of consumers .
On Total Quality, an organization now works on the basis of having a total quality in all departments. The customer, both internal and external, expect to receive top quality treatment. For the internal client steps for total quality will help achieve the performance of their duties with great satisfaction, and can provide excellent external customer service. In contrast, external customer, receive the overall quality of a company will promote in him a loyalty to that company, that what every organization wants .... able to attract and keep a customer.

is essential for any company or organization have a strategic planning as this can assess their current state, define the long-term goals, identify objectives and quantitative targets, develop strategies to achieve the objectives and locate resources to carry out such strategies. Any company that wants to succeed must implement strategic planning.

Shaena Grimes Tragus Piercing

Unit 4 Incetidumbre and Risk


Uncertainty and Risk

Uncertainty: In order to predict what will happen, it has absolutely no elements to predict how events will be presented in the future or what specifically befall the same fate; either because we have no basis to infer an end of the other, if the facts will or will not, or because these bases are of equal value in different ways that may arise.

It should be noted that the circumstances of certain assumptions lead us to conclude, for example, that a new product to be successful, a company will fail, etc., there is uncertainty but certainty. The only uncertainty is when we are unable to reach any conclusions about what may happen in a particular case or issue.

Risk: Any decision necessarily implies a certain risk. People's attitudes toward risk vary depending on different factors. Some people are supporters of risk only when the odds of success are very large (enemies of the risk), but there are others who are willing to take risks but the chances of success are lower and even under conditions of uncertainty (players, friends risk).

These attitudes toward risk, vary not only with people, but depending on the magnitude of risk, the management level (higher-level people are more supporters to risk taking the lower level), and whether the funds involved are personal or belong to an organization.

Another important source of risk is indecision. Indeed, among all possible options, there is always a plus, which is to do nothing, ie no action and leave things as they are waiting to see if they resolve themselves. This, rarely is usually a good decision and a symptom of indecision can be more risky to take another option we look more risky.

Business Process

Aguirre (2003) states that it is a process consisting of four management activities: planning, organization, direction and control, which are performed by managers in order to achieve the targets set for organization.

Decision Making Process as part of the Administrative Process

The most important responsibility of the manager is making decisions, it is often said that decisions are something like the engine
of business and proper effect selection of alternatives depends largely success of any organization.
decision making in an organization invades four administrative functions: planning, org
anización, direction and control.

Planning: Selecting missions and objectives and actions to meet them. This implies "decision making."
What are the objectives of the organization, long term?
What strategies are best to achieve this goal?
What should be the short-term goals?
How high should be the individual goals?

Organization: Establishment of the structure played by individuals within the organization.
How much centralization must exist in the organization? How
posts should be designed?
Who is best qualified to fill a vacancy?
When should an organization implement a different structure?

Address: This function requires administrators to influence individuals to comply with organizational and group goals.
How do I handle a group of workers who seem to have a
low motivation?
What is the style of leadership
more effective for a given situation?
How will a change specific worker productivity? When is it appropriate
stimulate
conflict?

Control:
is the measurement and correction of performance individual and organizational so that plans can be achieved.
What activities in the organization need to be controlled?
How should these activities be controlled?
When is significant deviation in performance?
When the organization is endeavoring des
effectively ?

The process of decision making is divided into four phases:

investigate the situation: decision making is necessary, first, identify the causes that produced the problem, based on questions such as what could be causing the problem? to date about the sources of the problem and define it in terms of organizational objectives.
Develop options: after analyzing the problem it is necessary to find a solution, but not within an alternative, but to prepare a set of alternatives. So we avoid falling into extreme positions uncovered the extent necessary.
evaluate and select the best option: the alternative selected should represent the best solution to the problem. The logical way for this, should be to establish the pros and cons of each alternative, and compare advantages and disadvantages with each other. To facilitate the choice of the best alternative is necessary to consider certain criteria such as

- Risk: should be compared risks within each course of action with separate benefits. We must enhance the likelihood of the alternative and the solution proposed.
- Economic pain: it consists in evaluating the efficiency of the solution, which means the best result with the least possible effort.

- Limitation of resources: it is always necessary to consider the resources, both material and social order, it is clear that these are often limited and then there are the limitations of the staff to carry out the decision.
Implement the decision and follow up: This phase is essential because it gives
value and all other content. There is no point making a decision if the decision is not effected by the action. Implement a decision requires more than just give the necessary orders. Resources must be acquired and allocated as needed. The managers set budgets and programs for action. Assign responsibilities for specific tasks. Establish procedures, making progress reports and establish a control and monitoring of the decision.
As you can see, the decision making is an integral part of administrative processes, each of them apply the four stages of decision making, so that all the work done in an organization either coordinated, efficient and effective. Methods
Deciding between Alternatives

methods usually leave that all alternatives are known or can know. The methods available are:

Optimization Techniques Under Certainty: Assume that all alternatives and all outcomes are known. The problem is to calculate which alternative is optimal for a given objective function:

- system of equations.
- Linear programming.
- Integer Programming.
- Dynamic Programming.
- queuing theory model.
- Inventory models.
- Analysis of capital budget.
- Analysis of equilibrium points.

Techniques of Statistical Decision Theory: They are mathematical techniques that assess the potential outcomes of alternative actions in a given decision situation. All the options and outcomes are assumed to be known, and the decision maker aims at maximizing profits. How methods of presenting data in decision theory are the payoff matrix and decision tree. Working with payment matrices and decision trees requires the use of probability estimates. The objective probabilities based on analogies situation are not usually available in such a way that the probabilities used are subjective. The advantage of the technique is that it requires the explicit use of subjective probabilities rather than use them without making them explicit.

array of payments consists of rows for alternatives and strategies available and columns for conditions (states world) that affect the outcome of strategies. Each intersection contains the payment (the consequences). In using this matrix may be 2 situations:

- If there is certainty as to what conditions prevail, the decision maker needs only to select the strategy that provides the highest payment.

- If there is uncertainty regarding the probabilities of different conditions that can occur, the decision maker can use some rules to decide such as: Minimize

penalty: The rule is to select the action or strategy that minimizes sum of penalties for the strategy. The penalties are the differences between the highest paid one state of the world and other consequences.

maximin rule: Select the strategy that will pay the highest utility (max) if the state of the world but (min) is presented. It is a pessimistic view.

maximax Rule: Select the strategy or alternative that generates the highest payment of utility (max) if the state of the world most favorable (max) occurs. It is an optimistic view.

Decision trees: When decisions must be taken in sequence is helpful in the decision tree method for representing analysis. The steps to use the decision tree analysis of alternatives are: Building

the tree starting with the decision points by adding branches to the states of the world (events) that may occur. Include the probability of occurrence of each state of the world. For each branch

only (endpoint) or outcome, assign a value.

Work backward to consider the consequences of each alternative for each "node" of the tree.

Utility and Indifference Curve: The examples of decisions in statistical decision theory have used currency values. It is also desirable to weigh the non-monetary conditions. For example, a person may be interested in time off as on the money and negotiate for one another. This dilemma can be represented by indifference curves of each level of total utility.


Classification Weighting or elimination by aspects:

Weight: Decisions that involve a number of factors or aspects, each factor is assigned a relative importance or weighting by the decision maker. The extent to which the alternatives meet the deciding factor is weighted according to importance (or range). The sum of the weighted factors is used to compare the alternatives.

Elimination desired requirements are identified and ranked in importance or value. Starting with the most important requirements, eliminating all alternatives that do not contain this aspect. This process continues through all aspects.

Game Theory: This is another means of analyzing a decision in a situation of competition, so that when a decision unit (player) wins the other loses.

Classical Statistical Inference: The techniques of classical statistical inference can be useful in the preparation of information for decision-making:

Sampling: Samples are taken from a small portion of the population to estimate parameters such as mean , variation, etc.
Probability Distribution: A number of distributions (Normal, Poisson, etc.).. If the data are close to one of these distributions, the theoretical model can be used for purposes of decision making.
correlation and regression analysis: The relationship between variables dependent on one or more independent variables is determined by the correlation analysis. The correlation coefficient is a summary measure to explain the extent to which changes in the dependent variables are explained by changes in the independent variables.
Hypothesis Testing: The hypotheses are tested to judge whether they are true or false.

Decisional Balance Sheet for Decision Making Under Stress: For each alternative obtained positive and negative anticipations for four categories of income and placed in a grid. Having filled the grid, the decision maker can evaluate the strength of gains and losses and the range of alternatives. The categories above are:

- tangible gains or losses for yourself.
- Gains and losses for others.
- self-concern or autodisentimiento.
- Consent or social dissent


Rational Model for Decision Making

The administrative process presupposes that the decision maker is entirely rational, either to offer guidance on how to do strategic planning, how to design the structure of an organization or how to measure organizational effectiveness. Believes that human behavior is built with the idea that people carry out consistent calculations or adjustments that maximize the value under certain restrictions. A person has goals or objectives, and a utility function or preference that allows you to classify all possible actions according to the contribution of these to your goals. Finally, the person selects the highest value alternative in terms of the functions of retribution.


Investigate the Situation

- Defining the Problem
- Identify Goals
- Diagnose causes
- Development Alternatives
- Find creative alternatives
- not yet assess
- Evaluate alternatives and select the best
- Evaluate Alternatives
-Select the Best
- Implement and monitor
- Plan implementation
- Implement the plan
- Make the necessary adjustments and track

Rational Process of Decision Making

Factors impeding the implementation of Rational Model

Most leaders try to take decisions within a framework of rationality, or try out of situations in a manner as safe as possible. However, the lack of knowledge, limited information, lack of time, uncertainty, etc. limited rationality and therefore have to act with bounded rationality.
The quality of the decision is significantly limited by the limiting nature of human intellect. These limitations are determined by the following:

No one can make decisions affecting the past, decisions operate in the future and the future invariably involves uncertainty. Past experience is past, and through it we can understand why a decision was good or bad, what did not done and what should have been done. If the future were to behave in the same conditions, this experience would be valid for new decisions, but at the present time, characterized by instability and dynamism, its value is approximate and therefore does not guarantee a high effectiveness.

is difficult, if not practically impossible, to know all the possible options that can be followed to achieve a given objective, which is of particular importance when the decision may mean opportunities to do something new that has not been made before.

rationality is limited not only by the limitations of information but also the quantity, variability and highly subjective component of these to make decisions. Leaders make decisions based on the available options, their knowledge of current situations, their expectations about future situations, establishing criteria for selecting them, their past experiences and his exploration of the consequences of line taken. Product which in practice can not be completely rational, the leaders let their aversion to risk (the desire to play safe), interferes with the desire to find the best solution.

The Manager Competitive

article Carlos Mora Venegas
"A manager must be sincerely committed to their society and ethical values \u200b\u200b(if we understand by a philosophy that ethics has enormous potential for creating value and wealth) that, contrary to what many think people are fully compatible with competitiveness, productivity and profitability, "Carlos Iriarte

Very interesting to the reality of an increasingly competitive scenario, are statements of Raúl Masters, CEO of Korn / Ferry International, when he says that "changes in economic factors and, in general, the new reality of the modern economy, characterized by inflation, existence of a market recession and, in turn, high levels of competitiveness-determine the need for talents with different experiences that allow them to adapt to current circumstances, and are able to prepare your company for the opening. The new manager is an agent of change ... The minimum skills required to choose candidates in senior management positions are personal integrity and ethics, vision, leadership skills, ability to lead and coordinate activities to achieve common goals , adjustment for achieving these objectives in the medium and long term, and sufficient autonomy to give instructions and autogerenciarse. All these requirements, coupled with training académica de excelencia y experiencia laboral, constituyen el expediente curricular de los nuevos gerentes".

El Gerente Competitivo nos recuerda Carlos Iriarte, debe entender que hoy la velocidad del cambio deja apenas el tiempo suficiente para acomodarse a él e innovar como una forma de ir un poco más allá. Porque "Innovar" significa, según Peter Drucker, ver el cambio como una oportunidad. Quien no lo haga será sencillamente sacado del mercado. Un Gerente proactivo debe estar en consonancia con la sociedad basada en el conocimiento. Debe, diría yo, ser causa y efecto de esa sociedad bien informada e instruida, globalizada y con patrones tecnológicos cada vez más sofisticados.

Insertar la empresa in the world is no longer a simple goal, it is mostly a necessity. This is done based only good training and education not only policy makers but also a business organization at all levels. And since change is so rapid, education must be permanent.
Carlos Iriarte We also add that a good manager these days must profess and practice the kind of decalogue of a good leader, that is, be creative to innovate, be able to anticipate and resolve problems, being a worker to hand over all his talent be productive to always seek excellence, be enthusiastic to be able to lead others to the proposed goals, be optimistic to have confidence in a better future, be participatory to know how to delegate, be communicative to inform and be informed, be responsible to assume obligations to himself and the community and be honest to serve as an example.

definitely today's world imposes enormous challenges in contemporary Manager, requiring managers with knowledge of modern management topics, with skill, innovation, vision and very proactive, flexible structuring, an ability to motivate staff to create a permanent attachment , develop and manage the culture of the organization to be competitive. Carlos Iriarte
We add, that manager will not suffice to have vision but will be needed have the ability to articulate and impose, be persistent and patient, to provide stability, to anticipate problems and crises, to establish their commitment and participation in decisions.

course, all this also means, as conceived by Warren Bennis, having ten personal and organizational characteristics that are necessary to shape the future: have a dream or vision, take risks, accompanied by criticism, optimism, encourage dissent, have high expectations towards others, have smell on the future, to see things long term, understand and respect the interests, and develop strategic alliances (Bennis, 1989). In other words, a manager should trigger major changes to give new purpose and values \u200b\u200bto the world of business, which is, to provide a "vision" of the world than a good manager

competitive today, as stated Michel E. Porter in his book Competitive Strategy-Techniques for analyzing industries and competition, shall take the company to shape and implement a competitive strategy in the sense of "developing a broad formula for how the company will compete, which should be its objectives and what policies are needed to develop these goals ", all built on the analysis of the structure an industrial sector and competition, to know in detail the five forces of competition in industrial sector (the negotiating capacity of customers, bargaining power of suppliers, threat of substitute products, new revenue, and rivalry among existing competitors), and the barriers to enter the sector and barriers to exit the sector, and they could be addressed. "In short, Porter says in the work cited, the fact that in recent decades the market has been acquiring a growing momentum. This undeniable fact poses a real and constant challenge to stay for business and, therefore, for those who run . is required now more than ever, more creativity and better tools to identify appropriate competitive strategy for my company, to remain in the sector in which it is established or enter a different
All this happens, of course, a long-term strategic planning, focusing on the market with a framework defined, with involvement of the people, with emphasis on diagnosis and strategies, with monitoring and control based on business values., aspects that can not be neglected, and that all modern management professional must know how to handle. Very successful
Iriarte position when we stated that beyond management fads, a manager must understand that there are competitive immutable issues that govern the behavior of organizations and include:

- Marketing, since there is no market product, and no product (and / or service) has no reason to be a organization.
- Organizational psychology, because a company is first and foremost, a human group with its own culture and behavior.
- Finance, as an organization is an economic entity in pursuit of shareholder returns or surplus in order to survive, if it is a non-profit entity.
- Planning, to choose their future instead of suffering. Competitiveness, which is the end of business activities. Without it, he survived.

personal characteristics required of the managers address problems
George Terry, one of the classics of the administration, more than thirty years ago said that "the vitality of a company derives from the ability of managers to create and implement ideas, "adding that" a good manager should be able to think creatively, must constantly seek new combinations, better targets and improved methods, must be vigilant in knowing what is happening, to recognize their problems and find solutions to them , must be willing to destroy outdated and inefficient, to replace with new and better. "
The most appropriate professional is one who, besides knowledge, has the skills, attitudes and interests compatible with their function. A model that has been delineated as one of the most suitable for the times is that of the Competence Management. In the present context, SKILLS, are "behaviors that dominate some people better than others, and that makes them more effective in a given situation" (Levy Leboyer).
then referred to the 16 universal competencies in the areas of leadership and management by, MC. Cauley - 1989
Being a resourceful person, able to adapt to changing and ambiguous situations, be able to think strategically and to make correct decisions in stressful situations, leading complex work systems and adopt flexible behavior in problem solving, ability to work with upper management to complex problems.
Do what you know: to persevere, to concentrate despite the obstacles, take responsibility, be able to work alone and with others when necessary. Learn
quickly: quickly master new technologies. Have a sense
decision: to act quickly, appropriately and accurately. Manage teams effectively
: knowing how to delegate, to expand opportunities and fairness in their actions.
Create an enabling environment for development: challenges and opportunities expand to create a climate conducive to the development of his team. Learn
deal with their partners when they have problems, act decisively and equity when there are problems with their partners. Be
oriented teamwork.
up a team of talents to invest in developing the potential of its employees, identifying and offering new challenges and shared responsibility.
. Establish good relationships in the enterprise: namely to establish good working relationships, negotiate when there are problems getting cooperation. Having
sensitivity: showing concern for others and sensitivity to the needs of its employees.
Facing the challenges with confidence: having strong attitude, avoid censure others for mistakes, be able to get out of difficult situations.
Maintain balance between work and personal life: being able to prioritize personal and professional life in a harmonious way.
self-knowledge: have an accurate idea of \u200b\u200btheir weaknesses and strengths and be willing to invest in yourself.
have good relations: be nice and to show good humor.
act with flexibility: ability to take opposing attitudes - provide leadership and be lead - review and accept opinions of others. Mario
Borghino (1998). concerned: "decisions can not be taken without first being preceded by quiet reflection, awareness and taking the pulse required between one moment and another, and the great leaders possess this virtue for reflection ... leaders have a great ability to abstract them away from the noise of conflict, to synthesize the whole, seeing the needle in the haystack, warn not disorder caused by the hurricane but its origin ... know what underlying a problem, learn that behind this there are a number of constants to be solved, because to understand the "causes" must reflect, abstract, recognize and maintain the apparent calm in crisis ... and thanks to leader's ability to perform all this is that big plans can be developed, finding the best solutions and see what the naked eye can not see other ... "
Woodcock and Francis (1997) listed a number of powers and leadership skills to be developed in managers today. These are:
1. School self-management: learning to be oneself as a unique and valuable resource to sustain their contribution each year.
2. Strong personal values: consistency of values \u200b\u200b(in decision-making) with the current concept of successful management usually emphasize on efficiency, recognizing the potential of people and encouraging openness to innovation.
3. Personal goals clear: to identify work objectives and personal goals to reach properly to the alternatives and courses of action.
4. Continuous personal growth: confrontation of weaknesses and be in continuous improvement. This essentially means that the leader should act, on the one hand, taking into account their strengths and weaknesses and work on the latest and on the other, this should be done, taking risks and always focusing on success.
5. Problem-solving skills: must be able to solve problems quickly and effectively, which plays a key role leading the intellectual capacity, as our opinion.
6. Creativity and Innovation: be prepared to deal constructively with setbacks and failure to manage change effectively.
7. Added ability to influence: ability to persuade others without recourse to authority.
8. Supervisory capacity (or push in my opinion) is the ability to achieve results through the efforts of subordinates, effectively managing human and material resources.
9. Ability to instruct or perfect others: skills to help others, to quickly and efficiently learn and practice new techniques.
10. Ability to team building: ability to organize people in teams competentes.
11. Capacidad para hacerse cargo de su propia vida.

Concepto de Probabilidades en la Toma de desiciones
Las condiciones en las que se toman las decisiones pueden clasificarse en términos generales como certidumbre, riesgo e incertidumbre. Ya anteriormente hemos definido lo que es riesgo e incertidumbre, ahora bien, la Certidumbre, es la condición en que los individuos son plenamente informados sobre un problema, las soluciones alternativas son obvias, y son claros los posibles resultados de cada decisión. En condiciones de certidumbre, la gente puede al menos prever (si no es que controlar) los hechos y sus resultados.
La toma de una decisión, fundamentalmente, has to do with combining information on odds, with information about wishes and interests. To cite one example, how many want you out with that woman? How important is the output? How much is the prize? Addressing

like betting decisions is the basis of decision theory. Means we have to offset the value of a certain outcome to its probability. The probability is the percentage of times that a specific outcome would occur if an individual often take the same decision. The most common example of probability is the toss of a coin: given a sufficient number of launches, 50 percent of the time will face and 50 percent of the time remaining will cross.
The type, amount and reliability of the information influence the level of risk and the fact if the person making the decision you can make use of objective or subjective probability estimate of the result. Chance

objective:
The possibility of occurrence of a specific result based on concrete facts and numbers is called objective probability. Sometimes an individual can determine the likely outcome of a decision by examining previous records. For example, although companies insurance
of life can not determine the year in which each policyholder will die, objective probabilities can be calculated based on the expectation that mortality rates prevalent in the past from recurring in the future.

Subjective probability:
The assessment based on personal views and opinions of the occurrence of a particular result is known as subjective probability. These opinions vary from one individual to another, depending on your intuition, previous experience in similar situations, knowledge and personal traits (such as preference for the assumption or avoidance of risk
).
CONCLUSION

In current world conditions, where instability and change are permanent conditions, where the beaten track are not effective for new circumstances, it is necessary to combine the qualities of the man of action, curiosity, the desire for adventure, courage, preparation, energy and faith in the wisdom of scientific knowledge, analytical ability, his foresight imagination and thoroughness. It should be noted that:
- Any decision necessarily implies a certain risk.
- rationality is limited by shortcomings the human intellect.
- The risk increases with increasing uncertainty and indecision.
- The risk aversion may be a lost opportunity. We must learn to live with uncertainty and risk, and that can not be avoided. The only possible with accurate assessment will be back to action, ie, in the future.
- is necessary to combine the qualities of the man of action with the wisdom of science and faith.

These same conditions in the world today, also influence the type of person who should be in front of a managerial position, determine what qualities this person should possess, and that is, to be on par with all market requirements there must be a self-demanding professional and your work group, whose capacity for analysis is quick and logical and solutions to meet any problems that may arise. A manager should facilitate large changes to give new purpose and values \u200b\u200bto the world of business. Have vision, take risks, accompanied by criticism, be optimistic, encouraging dissent, have high expectations towards others, have smell on the future, to see things long term, understand and respect the interests, and develop partnerships
strategic
Another very particular is the use of statistical tools for help and support of the decisions that taken in a company, thus reducing the risk or risk to a vision of a particular alternative, this in turn allows a historical scenarios that have happened at the time and make comparisons, so, to observe the evolution Company and / or progress of it.